Building Effective Buyer-Supplier Relationships: Choices and Challenges
نویسندگان
چکیده
The need to reduce uncertainty and maintain flexibility in today’s competitive environment is increasing. Firms are looking for exchange partners who can fulfill not only price, volume and delivery requirements, but also meet higher-order needs for quality, responsiveness, and innovation. This paper reviews literature in management, economics and IT to identify the choices and challenges firms face in building effective buyersupplier relationships. Three types of governance structures are compared and contrasted: electronic hierarchies, electronic markets and cooperative ventures. Issues such as cost, trust and opportunism are explored.
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